{"product_id":"graphic-design-the-new-basics","title":"Graphic Design: The New Basics","description":"\u003cp\u003eEllen Lupton and Jennifer Cole Phillips's celebrated introduction to graphic design, available in a revised and updated edition.\u003c\/p\u003e\n\u003cp\u003e Graphic Design: The New Basics (Second Edition, Revised and Expanded) explains the key concepts of visual language that inform any work of design. A foundational graphic design book for students, Lupton and Phillips explore the formal elements of design through visual demonstrations and concise commentary. From logos to letterhead to complex website design, this is a graphic design book for everyone, no matter your design project or focus.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eTopics include:\u003c\/li\u003e\n\u003cli\u003eColor\u003c\/li\u003e\n\u003cli\u003eTexture\u003c\/li\u003e\n\u003cli\u003eRhythm and balance\u003c\/li\u003e\n\u003cli\u003eHierarchy\u003c\/li\u003e\n\u003cli\u003eLayers\u003c\/li\u003e\n\u003cli\u003eGrids\u003c\/li\u003e\n\u003cli\u003eAnd much more!\u003c\/li\u003e\n\u003cli\u003eThe new revised edition features new chapters on:\u003c\/li\u003e\n\u003cli\u003eVisualizing data\u003c\/li\u003e\n\u003cli\u003eTypography\u003c\/li\u003e\n\u003cli\u003eModes of representation\u003c\/li\u003e\n\u003cli\u003eGestalt principles\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eSixteen new pages of student and professional work covering such topics as working with grids and designing with color make this a course adoption favorite in any graphic design program and graphic design school. Graphic Design: The New Basics is an invaluable introduction to the field of graphic design for beginners from two accomplished designers and design educators. \u003c\/p\u003e\n\u003cp\u003e\"A longstanding excellent primer, in an equally excellent updated edition.\"—Print\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eAuthor:\u003c\/strong\u003e Ellen Lupton \/ Jennifer Cole Phillips\u003cbr\u003e\u003cstrong\u003ePublisher:\u003c\/strong\u003e Princeton Architectural Press\u003cbr\u003e\u003cstrong\u003ePage Count:\u003c\/strong\u003e 264pp\u003cbr\u003e\u003cstrong\u003eSize:\u003c\/strong\u003e 8.25 x 9\u003cbr\u003e\u003cstrong\u003eNotes:\u003c\/strong\u003e paperback, color, updated 2nd edtion\u003cbr\u003e\u003cstrong\u003eRelease Date:\u003c\/strong\u003e July 14, 2015\u003cbr\u003e\u003cstrong\u003eISBN:\u003c\/strong\u003e 978-1616893323\u003c\/p\u003e","brand":"Princeton Architectural Press","offers":[{"title":"Default Title","offer_id":49792337412352,"sku":"9781616893323","price":40.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0053\/3902\/files\/graphdesnewbas1.jpg?v=1789827639","url":"https:\/\/atomicbooks.com\/products\/graphic-design-the-new-basics","provider":"Atomic Books","version":"1.0","type":"link"}